diff --git a/kvirt/cli.py b/kvirt/cli.py
index 5e34e52e2..ac6890a71 100755
--- a/kvirt/cli.py
+++ b/kvirt/cli.py
@@ -453,7 +453,7 @@ def download_image(args):
     image = args.image
     overrides = handle_parameters(args.param, args.paramfile)
     name = overrides.get('name')
-    cmd = overrides.get('image')
+    cmds = overrides.get('cmds')
     url = overrides.get('url')
     if image is None:
         if url is not None:
@@ -477,7 +477,7 @@ def download_image(args):
     kvm_openstack = not overrides.get('qemu', False)
     config = Kconfig(client=args.client, debug=args.debug, region=args.region, zone=args.zone, namespace=args.namespace)
     pool = overrides.get('pool') or config.pool
-    result = config.download_image(pool=pool, image=image, cmd=cmd, url=url, size=size, arch=arch,
+    result = config.download_image(pool=pool, image=image, cmds=cmds, url=url, size=size, arch=arch,
                                    kvm_openstack=kvm_openstack, rhcos_installer=rhcos_installer, name=name)
     sys.exit(0 if result['result'] == 'success' else 1)
 
diff --git a/kvirt/config.py b/kvirt/config.py
index fbefc2691..7637151e9 100644
--- a/kvirt/config.py
+++ b/kvirt/config.py
@@ -1860,8 +1860,8 @@ def plan(self, plan, ansible=False, url=None, path=None, container=False, inputf
                 else:
                     if isinstance(imageurl, str) and imageurl == "None":
                         imageurl = None
-                    cmd = imageprofile.get('cmd')
-                    self.download_image(pool=pool, image=image, cmd=cmd, url=imageurl, size=imagesize)
+                    cmds = imageprofile.get('cmds', [])
+                    self.download_image(pool=pool, image=image, cmds=cmds, url=imageurl, size=imagesize)
         if bucketentries and not onlyassets and self.type in ['aws', 'azure', 'gcp', 'openstack']:
             pprint("Deploying Bucket Entries...")
             for entry in bucketentries:
@@ -2388,7 +2388,7 @@ def plan(self, plan, ansible=False, url=None, path=None, container=False, inputf
             overrides.get('tempkeydir').cleanup()
         return returndata
 
-    def download_image(self, pool=None, image=None, url=None, cmd=None, size=None, arch='x86_64',
+    def download_image(self, pool=None, image=None, url=None, cmds=[], size=None, arch='x86_64',
                        kvm_openstack=True, rhcos_commit=None, rhcos_installer=False, name=None):
         k = self.k
         if pool is None:
@@ -2434,8 +2434,8 @@ def download_image(self, pool=None, image=None, url=None, cmd=None, size=None, a
                     if url.strip() == '':
                         error("Missing proper url.Leaving...")
                         return {'result': 'failure', 'reason': "Missing image"}
-            if cmd is None and image != '' and image in IMAGESCOMMANDS:
-                cmd = IMAGESCOMMANDS[image]
+            if not cmds and image != '' and image in IMAGESCOMMANDS:
+                cmds = [IMAGESCOMMANDS[image]]
             pprint(f"Grabbing image {image} from url {url}")
             need_iso = 'api/assisted-images/images' in url
             shortname = os.path.basename(url).split('?')[0]
@@ -2443,15 +2443,15 @@ def download_image(self, pool=None, image=None, url=None, cmd=None, size=None, a
                 image = f'boot-{shortname}.iso'
             try:
                 convert = '.raw.' in url
-                result = k.add_image(url, pool, cmd=cmd, name=image, size=size, convert=convert)
+                result = k.add_image(url, pool, cmds=cmds, name=name or image, size=size, convert=convert)
             except Exception as e:
                 error(f"Got {e}")
-                error(f"Please run kcli delete image --yes {shortname}")
+                error(f"Please run kcli delete image --yes {name}")
                 return {'result': 'failure', 'reason': "User interruption"}
             found = 'found' in result
             if found:
                 return {'result': 'success'}
-            common.handle_response(result, image, element='Image', action='Added')
+            common.handle_response(result, name or image, element='Image', action='Added')
             if result['result'] != 'success':
                 return {'result': 'failure', 'reason': result['reason']}
         return {'result': 'success'}
diff --git a/kvirt/examples.py b/kvirt/examples.py
index 578a1d4d9..b285c2763 100644
--- a/kvirt/examples.py
+++ b/kvirt/examples.py
@@ -417,8 +417,8 @@
 # Download specific arch
 $ kcli download image centos9stream -P arch=aarch64
 
-# Execute command after download
-$ kcli download image centos9stream -P cmd='echo welcome here > /etc/motd'
+# Execute commands after download
+$ kcli download image centos9stream -P cmds=['echo welcome here > /etc/motd']
 
 # Download with specific name
 $ kcli download image centos9stream -P name=centos9
diff --git a/kvirt/providers/aws/__init__.py b/kvirt/providers/aws/__init__.py
index eb539611b..4ae41d7ac 100644
--- a/kvirt/providers/aws/__init__.py
+++ b/kvirt/providers/aws/__init__.py
@@ -1073,7 +1073,7 @@ def delete_image(self, image, pool=None):
         except:
             return {'result': 'failure', 'reason': f"Image {image} not found"}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         print("not implemented")
         return {'result': 'success'}
 
diff --git a/kvirt/providers/azure/__init__.py b/kvirt/providers/azure/__init__.py
index ffb76a0ed..475de0ba1 100644
--- a/kvirt/providers/azure/__init__.py
+++ b/kvirt/providers/azure/__init__.py
@@ -789,7 +789,7 @@ def delete_image(self, image, pool=None):
         else:
             return {'result': 'failure', 'reason': f'Image {image} not found'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         bucket = None
         # if 'blob.core.windows.net' not in url:
         if self.storage_account not in url:
diff --git a/kvirt/providers/fake/__init__.py b/kvirt/providers/fake/__init__.py
index 88bb60d55..ff7acf50a 100644
--- a/kvirt/providers/fake/__init__.py
+++ b/kvirt/providers/fake/__init__.py
@@ -9,7 +9,7 @@ def __init__(self):
     def volumes(self, iso=True):
         return glob.glob('*.iso')
 
-    def add_image(self, url, pool, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, cmds=[], name=None, size=None, convert=False):
         os.system("curl -Lk %s > %s" % (url, os.path.basename(url)))
 
     def delete_image(self, image, pool=None):
diff --git a/kvirt/providers/gcp/__init__.py b/kvirt/providers/gcp/__init__.py
index 8ea0e49c3..63df018b2 100644
--- a/kvirt/providers/gcp/__init__.py
+++ b/kvirt/providers/gcp/__init__.py
@@ -1081,7 +1081,7 @@ def delete_image(self, image, pool=None):
         except:
             return {'result': 'failure', 'reason': f'Image {image} not found'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         conn = self.conn
         project = self.project
         shortimage = os.path.basename(url).split('?')[0].replace('.tar.gz', '').replace('.', '-').replace('-', '.')
diff --git a/kvirt/providers/ibm/__init__.py b/kvirt/providers/ibm/__init__.py
index c75e6edc6..a46e25584 100644
--- a/kvirt/providers/ibm/__init__.py
+++ b/kvirt/providers/ibm/__init__.py
@@ -743,7 +743,7 @@ def delete_image(self, image, pool=None):
             return {'result': 'failure', 'reason': f'Unable to delete image. Hit {e}'}
         return {'result': 'success'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         cos_id = self.cos_resource_instance_id.split(':')[7]
         identity_client = IamIdentityV1(authenticator=self.authenticator)
         api_key_detail = identity_client.get_api_keys_details(iam_api_key=self.iam_api_key).get_result()
diff --git a/kvirt/providers/kubevirt/__init__.py b/kvirt/providers/kubevirt/__init__.py
index 96cefb9ad..d52cedead 100644
--- a/kvirt/providers/kubevirt/__init__.py
+++ b/kvirt/providers/kubevirt/__init__.py
@@ -1271,7 +1271,7 @@ def delete_image(self, image, pool=None):
                 return {'result': 'success'}
         return {'result': 'failure', 'reason': f'image {image} not found'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         if size is None:
             size = _base_image_size(url)
             warning(f"Setting size of image to {size}G. This will be the size of primary disks using this")
diff --git a/kvirt/providers/kvm/__init__.py b/kvirt/providers/kvm/__init__.py
index ab5d5c9ac..261459554 100644
--- a/kvirt/providers/kvm/__init__.py
+++ b/kvirt/providers/kvm/__init__.py
@@ -3209,7 +3209,7 @@ def delete_image(self, image, pool=None):
                     continue
         return {'result': 'failure', 'reason': f'Image {image} not found'}
 
-    def add_image(self, url, pool, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, cmds=[], name=None, size=None, convert=False):
         poolname = pool
         shortimage = os.path.basename(url).split('?')[0]
         need_uncompress = any(shortimage.endswith(suffix) for suffix in ['.gz', '.xz', '.bz2', '.zst'])
@@ -3270,17 +3270,19 @@ def add_image(self, url, pool, cmd=None, name=None, size=None, convert=False):
                 uncompresscmd = 'ssh %s -p %s %s@%s "%s %s %s/%s"' % (self.identitycommand, self.port, self.user,
                                                                       self.host, executable, flag, poolpath, full_name)
                 os.system(uncompresscmd)
-        if cmd is not None:
+        if cmds:
             if self.host == 'localhost' or self.host == '127.0.0.1':
                 if which('virt-customize') is not None:
-                    cmd = f"virt-customize -a {poolpath}/{name} --run-command '{cmd}'"
-                    os.system(cmd)
+                    for cmd in cmds:
+                        cmd = f"virt-customize -a {poolpath}/{name} --run-command '{cmd}'"
+                        os.system(cmd)
             elif self.protocol == 'ssh':
-                cmd = 'ssh %s -p %s %s@%s "virt-customize -a %s/%s --run-command \'%s\'"' % (self.identitycommand,
-                                                                                             self.port, self.user,
-                                                                                             self.host, poolpath,
-                                                                                             name, cmd)
-                os.system(cmd)
+                for cmd in cmds:
+                    cmd = 'ssh %s -p %s %s@%s "virt-customize -a %s/%s --run-command \'%s\'"' % (self.identitycommand,
+                                                                                                 self.port, self.user,
+                                                                                                 self.host, poolpath,
+                                                                                                 name, cmd)
+                    os.system(cmd)
         if convert:
             name = name.replace('.raw', '')
             cmd = f"qemu-img convert -O qcow2 {poolpath}/{name}.raw {poolpath}/{name}"
diff --git a/kvirt/providers/openstack/__init__.py b/kvirt/providers/openstack/__init__.py
index b64782484..e36c1ff46 100644
--- a/kvirt/providers/openstack/__init__.py
+++ b/kvirt/providers/openstack/__init__.py
@@ -810,7 +810,7 @@ def delete_image(self, image, pool=None):
                 return {'result': 'success'}
         return {'result': 'failure', 'reason': f"Image {image} not found"}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         downloaded = False
         shortimage = os.path.basename(url).split('?')[0]
         if name is not None and name.endswith('iso'):
@@ -842,15 +842,16 @@ def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, conve
             shortimage = shortimage.replace('.gz', '').replace('.xz', '').replace('.bz2', '').replace('.zst', '')
             image_path = image_path.replace('.gz', '').replace('.xz', '').replace('.bz2', '').replace('.zst', '')
         disk_format = 'iso' if shortimage.endswith('iso') else 'qcow2'
-        if cmd is not None:
-            pprint(f"Running {cmd} on {image_path}")
-            if disk_format == 'iso':
-                if image_path not in cmd:
-                    cmd += f" {image_path}"
-                os.system(cmd)
-            elif which('virt-customize') is not None:
-                cmd = f"virt-customize -a {image_path} --run-command '{cmd}'"
-                os.system(cmd)
+        if cmds:
+            for cmd in cmds:
+                pprint(f"Running {cmd} on {image_path}")
+                if disk_format == 'iso':
+                    if image_path not in cmd:
+                        cmd += f" {image_path}"
+                    os.system(cmd)
+                elif which('virt-customize') is not None:
+                    cmd = f"virt-customize -a {image_path} --run-command '{cmd}'"
+                    os.system(cmd)
         glanceimage = self.glance.images.create(name=shortimage, disk_format=disk_format, container_format='bare')
         self.glance.images.upload(glanceimage.id, open(image_path, 'rb'))
         if downloaded:
diff --git a/kvirt/providers/ovirt/__init__.py b/kvirt/providers/ovirt/__init__.py
index 81597a24c..7fbeaf166 100644
--- a/kvirt/providers/ovirt/__init__.py
+++ b/kvirt/providers/ovirt/__init__.py
@@ -996,7 +996,7 @@ def delete_image(self, image, pool=None):
                 return {'result': 'success'}
         return {'result': 'failure', 'reason': f"Image {image} not found"}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         downloaded = False
         shortimage = os.path.basename(url).split('?')[0]
         iso = True if shortimage.endswith('.iso') or name.endswith('.iso') else False
diff --git a/kvirt/providers/packet/__init__.py b/kvirt/providers/packet/__init__.py
index 27bc95a2e..91c15e110 100644
--- a/kvirt/providers/packet/__init__.py
+++ b/kvirt/providers/packet/__init__.py
@@ -576,7 +576,7 @@ def delete_image(self, image, pool=None):
         print("not implemented")
         return {'result': 'success'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         return {'result': 'failure', 'reason': "not implemented"}
 
     def _create_network(self, name, facility, vlan=None, vxlan=None):
diff --git a/kvirt/providers/proxmox/__init__.py b/kvirt/providers/proxmox/__init__.py
index f62c742c5..6895ea8af 100644
--- a/kvirt/providers/proxmox/__init__.py
+++ b/kvirt/providers/proxmox/__init__.py
@@ -186,7 +186,7 @@ def _check_storage(self, pool, node=None):
                 ret = s
         return ret
 
-    def add_image(self, url, pool, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, cmds=[], name=None, size=None, convert=False):
         if self.imagepool:
             pool = self.imagepool
 
diff --git a/kvirt/providers/sampleprovider.py b/kvirt/providers/sampleprovider.py
index 472ee5b3b..8c541765e 100644
--- a/kvirt/providers/sampleprovider.py
+++ b/kvirt/providers/sampleprovider.py
@@ -183,7 +183,7 @@ def delete_image(self, image, pool=None):
         print("not implemented")
         return {'result': 'success'}
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         print("not implemented")
         return {'result': 'success'}
 
diff --git a/kvirt/providers/vsphere/__init__.py b/kvirt/providers/vsphere/__init__.py
index d79f9e630..f9584f4b6 100644
--- a/kvirt/providers/vsphere/__init__.py
+++ b/kvirt/providers/vsphere/__init__.py
@@ -1268,7 +1268,7 @@ def delete_network(self, name=None, cidr=None, force=False):
     def vm_ports(self, name):
         return ['default']
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         downloaded = False
         si = self.si
         rootFolder = self.rootFolder
@@ -1351,6 +1351,10 @@ def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, conve
             extension = os.path.splitext(shortimage)[1].replace('.', '')
             vmdk_file = shortimage.replace(extension, 'vmdk')
             vmdk_path = f"/tmp/{vmdk_file}"
+            if cmds and shortimage.endswith('qcow2') and which('virt-customize') is not None:
+                for cmd in cmds:
+                    cmd = f"virt-customize -a /tmp/{shortimage} --run-command '{cmd}'"
+                    os.system(cmd)
             if not os.path.exists(vmdk_path):
                 pprint("Converting qcow2 file to vmdk")
                 os.popen(f"qemu-img convert -O vmdk -o subformat=streamOptimized /tmp/{shortimage} {vmdk_path}").read()
diff --git a/kvirt/providers/web/__init__.py b/kvirt/providers/web/__init__.py
index 0aca66157..9819885ba 100644
--- a/kvirt/providers/web/__init__.py
+++ b/kvirt/providers/web/__init__.py
@@ -289,13 +289,13 @@ def delete_image(self, image, pool=None):
         response = json.loads(urlopen(request, context=self.context).read())
         return response
 
-    def add_image(self, url, pool, short=None, cmd=None, name=None, size=None, convert=False):
+    def add_image(self, url, pool, short=None, cmds=[], name=None, size=None, convert=False):
         image_url = f"{self.base}/images"
         data = {'url': url, 'pool': pool, 'convert': convert}
         if name is not None:
             data['image'] = name
-        if cmd is not None:
-            data['cmd'] = cmd
+        if cmds:
+            data['cmds'] = cmds
         if size is not None:
             data['size'] = size
         data = json.dumps(data).encode('utf-8')